Physiological Breech Birth Course

Date
Sept – Dec 2022

Software
Adobe InDesign
Adobe Illustrator
Adobe After Effects
Procreate

This project was a final capstone project for the University of British Columbia’s Biomedical Visualization and Communication (UBC BMVC) certificate program. Our clients were Continuing Professional Development (CPD), a unit within the Faculty of Medicine at UBC. CPD wanted to design and deliver high-quality, evidence-based education on upright vaginal breech birth for maternity care providers in Canada to help them develop the knowledge and skills needed to support breech births. Lucky for me, this project was my first pick.

To create a functional course over the span of five months, my team and I worked on:

Content: My team collaborated with a team of subject matter experts on breech birth on curriculum design and to review, rewrite, and restructure existing content. Initial stages involved storyboarding and wireframes to inform lesson structure, content organization, videos and illustrations. We leveraged existing content from the UK module and create new lessons accompanied by illustrations and video content. Upon final review, content was migrated to Moodle.

Moodle: We created a Moodle course which was hosted on the UBC CPD eLearning Platform. We designed a clean layout following UX/UI principles and interactive components like a variety of quizzes and test-your-knowledge questions to increase engagement and reinforce learning.

Videos: We created didactic videos of real-life breech births and, using call-outs and lower thirds, highlighted key moments during each stage. We added a stopwatch or timeline/progress bar to help learners identify birth events and the intervals between them to assess when intervention is needed if there is a delay. The videos helped learners practice problem-solving and simulate clinical skills by identifying why there is a delay in the baby’s descent and showing the appropriate hands-on intervention and manoeuvre. I created engaging motion graphic templates to use in all videos for the course. Unfortunately due to the graphic nature of the content, the videos are not suitable for public display but I have included screenshots of the motion graphics below.

Medical illustrations: We created preliminary sketches and reviewed them with subject matter experts to ensure anatomical accuracy. After modifications, we rendered the final images with a consistent style (line work, colours, etc.). Throughout the process, we were mindful of inclusivity and diversity in our designs. These illustrations were designed to demonstrate specific birthing positions and maneuvers, such as “Elevate and Flex” and “Shoulder Press.” Each illustration meticulously depicted the steps involved in the maneuvers, with a focus on precise hand placement and positioning, ensuring clarity for educational and clinical purposes.

Graphic design: For a cohesive look, my team developed the course’s visual identity which included a colour palette, typography, icons and banners incorporated throughout the course. We also restructured and redesigned existing documentation for learners to download and use to keep track of a birth and as a memory aid. 

As part of a collaborative team, each member had several responsibilities. The following is a sample of my contributions: